Privacy Policy
Effective Date: January 1, 2026
The Balanced Lunchbox ("we," "us," "our," or "Company") operates thebalancedlunchbox.com (the "Website"). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your personal information in compliance with Australian privacy laws, including the Privacy Act 1988 (Cth) and Australian Privacy Principles (APPs).
Information We Collect
We collect information you provide directly, including:
- Personal Details: Name, email address, phone number, and other contact information
- Technical Information: IP address, browser type, operating system, and device identifiers
- Cookies: Identifiers stored on your device for site functionality and tracking
- Usage Data: Pages visited, time spent on site, referral sources, and interaction patterns
- Affiliate Data: Tracking information related to casino affiliate links and promotional activities
How We Use Information
We use collected information for:
- Website analytics and performance monitoring
- Affiliate tracking and commission calculation
- Site improvement and user experience optimization
- Responding to inquiries and providing customer support
- Compliance with legal obligations
- Marketing and promotional communications (with your consent)
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for site functionality
- Analytics Cookies: Track user behavior and site performance
- Affiliate Cookies: Monitor referrals to partner casinos
- Marketing Cookies: Enable targeted advertising and retargeting
You can opt-out of non-essential cookies through your browser settings or by declining consent when prompted. Disabling cookies may affect website functionality.
Third-Party Links
The Website contains links to third-party casino operators, gambling platforms, and affiliate partners. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing personal information. Your interactions with third-party operators are governed by their terms and privacy policies, not ours.
Your Rights
Under the Privacy Act 1988 (Cth), you have the right to:
- Access your personal information held by us
- Request correction of inaccurate or incomplete information
- Lodge a privacy complaint with the Office of the Australian Information Commissioner (OAIC)
- Opt-out of marketing communications
- Request deletion of personal information (subject to legal obligations)
To exercise these rights, contact us using the details below.
Data Retention
We retain personal information only as long as necessary to provide services, comply with legal obligations, and fulfill the purposes outlined in this Privacy Policy. Affiliate tracking data is retained in accordance with industry standards and partner agreements. You may request deletion of your data at any time, subject to legal or contractual retention requirements.
Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us at:
Email: [email protected]
If you are unsatisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
Last Updated: January 1, 2026